NBC uses Super Bowl attention to promote Winter Olympics and
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Who watched the Super Bowl?, Industry Trends
Beijing 2022 Winter Olympics see worst-ever TV ratings on NBC Universal - Infobae
COVID and China's press threats combine to curb Winter Olympics coverage - Columbia Journalism Review
Winter Olympics recap: Shaun White's tearful farewell
These Are The Challenges Facing The Beijing Olympics
Unlike Super Bowl, Winter Olympics have little sports fan interest
Pub talk: The Super Bowl is a TV show, not a spectator sport
Here's Why Smart Advertisers Go for the Olympics—Not the Super Bowl
Super Bowl ratings lowest in 52 years - Sports Media Watch
Ava DuVernay Scores Super Bowl Program Slot For Colin Kaepernick Series – Deadline
Super Bowl 2022 commercials live coverage
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