How advertisers rate 's NFL ratings for 'Thursday Night Football'
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NFL TV ratings page, 2023 edition - Sports Media Watch
ESPN Pays Top Dollar for Football, but Audience Isn't Buying - The New York Times
NFL Franchise Values Soar Driven by Ever Expanding Media Rights - Cross Screen Media
NFL Data Finds Audiences Where Commercials Can't
Nielsen disagree on Thursday Night Football viewership; does it even matter?
DraftKings 2022 Thursday Night Football sponsorship
How Much Football Is Even In A Football Broadcast?
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