PepsiCo partners with Tastemade for Super Bowl cooking contest video series
Apple scores Super Bowl halftime
NFL signs Apple Music as Super Bowl halftime show sponsor
Pepsi's sponsorship of Super Bowl halftime show set to expire – The Ticker
Super Bowl Halftime Show Loses A Major Sponsor - The Spun: What's Trending In The Sports World Today
What Pepsi's Bold Move Says About the Future of Advertising - The Food Institute
Q&A: PepsiCo's CMOs on Why 40% of Its Super Bowl Budget Is Going to Digital
Super Bowl Halftime Show looking for new sponsor
Why is Apple taking over Super Bowl Halftime Show from Pepsi? - AS USA
Apple scores Super Bowl halftime
Gatorade Drops NHL Sponsorship After Pepsi Drops Super Bowl Halftime Deal - Bloomberg