Twitter's live stream of the Melbourne Cup could change how we
Twitter adds character to live sport
NFL Regular-Season Games Rise 2% To Average 16.6M Viewers
Sports Archives - IPG Media Lab
Shift of Thursday Night Football to streaming drops average NFL
Twitter counted over 2 million viewers for Thursday Night Football
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Twitter Has Designs on TV Content Far Beyond Streaming NFL Games
Twitter kicks off US football game streams
scores streaming rights for NFL's Thursday Night Football