Despite Declining Ratings and Protest Controversy, the NFL TV Ad Market Is as Strong as Ever
The NFL can't blame Trump anymore: It is facing a 'structural decline in viewership' - Vox
Declining Super Bowl Viewership: Will it Maintain Most-Watched Event of the Year? — AMT Lab @ CMU
A Deeper Look Into The NFL's Upcoming Television Negotiations - WCBN SPORTS
NFL broadcasters face crucial $105 billion stress test as new season kicks off
Why the Super Bowl is losing the 18-49 demographic
NFL Season Preview: TV Broadcasts Face $105 Billion Test in 2021 - Bloomberg
What that study about the decline in football viewership actually says - The Washington Post